Every business wants to…
It seems obvious, but all business development efforts should begin with a focus on who your customer is, where they are located, and why they should buy from you. Unfortunately, it is really easy to lose sight of that.
We’ll work with you to analyze what your current results are telling you and develop a plan to refocus your efforts in a more successful direction.
Here’s how we begin the project
Designing Your Sales & Marketing Solution
Results and financial data
Data collection procedures
Mission & Vision
Current Database of customers and prospects
Current software in use
Branding & Style Guide
Customer engagement program
Marketing content and materials
Lead generation efforts
Sales training program
To ensure the success of the project, it has to be written down and communicated, outcomes must be measured, and proactive action needs to be taken for results to be successful.
Here’s how we end the project
Finalizing Your Sales & Marketing Solution
Agree on best practices, standards of operation, and expected outcomes
Decide on suitable format for final documents
Building on current documents, prepare rough draft of new document
Review and improve on final version
Complete and approve final version
Ensure appropriate metrics are in place along with an effective method for reporting them
Ensure KPIs are identified, along with the process for regular review, analysis, and action based on KPIs in place
If appropriate, prepare training documents
If you would like to discuss your current sales & marketing problems to determine the best possible solution, we’re here to help!
See what our Clients have said about our Sales & Marketing Solutions!
Please don’t hesitate to Contact Us for references!
We would love to let you speak with any of our satisfied customers.
Timeframe, What to Expect, and Costs
of Your Sales & Marketing Solution
Our solutions are customized to fit your needs. Our goal is to get in, find the solutions, get it implemented, and get out.
Might be a 1.5 hour conversation when the issue just needs a quick fix (for example, a cash flow problem that can be solved by changing invoicing practices).
Might take 3 months for a medium sized project such as documenting a critical aspect of the business.
Sometimes it’s a long term engagement (such as a rapidly expanding local business moving to a regional/national presence or a business preparing for and undergoing a succession transition).
What to Expect
Your expectations are the key here. Before we begin working together, we will very clearly articulate what we understand your expectations to be, as well as what we will be doing to achieve those expectations. From our side, you can depend on us to:
Be committed to our client’s success
Listen more than we talk
Provide an honest assessment of the problem
Give you our full attention
Surprise & delight with the quality of our work
Provide metrics for measuring progress
By the way, our work is
Our solutions are priced to fit your needs. The price ranges below (on selected services) will give you an idea of our costs. The actual cost is based on:
type of problem we are solving
complexity of the issue
complexity of your organization
the size of the project
We strive to provide a very high quality product for an affordable price. We know your money is hard earned and we don’t want to spend it needlessly.
Consulting: $95 - $175/hr
Project Management: $75 - $95/hr
Documentation: $50 - $75/hr
Copywriting: $25 - $50/hr
Data Entry: $25 - $50/hr
Research: $25 - $50/hr